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Traffic Tuesdays

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Published by: Jason Ciment on 02-28-2012
So my images are tagged, categorized, and optimized, now what? While it's helpful to your search engine optimization campaign to label images with your keywords, there are some additional ways to connect them to your website and drive even more traffic back to you. You see, whenever your images come up in a Google Image search for related terms and gets clicked on (hence the importance of keywords in descriptions) it takes the user to your site. Also, images can not only give your SEO a nice boost, they catch user attention by putting a vibrant, tangible, face on your brand. Here's some additional tips to make your images SERP-friendly. Read the rest of this blog post
Published by: Jason Ciment on 02-14-2012
What are the best keywords you can be targeting in your SEO campaign? This is common question among my newer Los Angeles website design and as they quickly learn, that's like asking what is the best chess move? That is, the answer is relative to the circumstances and a number of other factors like the service or product you offer, your geographical location and how far your business will extend beyond it, and who your audience is. Read the rest of this blog post
Published by: Jason Ciment on 02-07-2012
So you've set up a Twitter account for your business, now what? You've probably noticed that most company websites you'll visit have their Twitter widgets on prominent display, but this alone is not enough to attract and retain followers and put this platform to productive use for your online visibility. The micro-blogging capabilities of Twitter have been available since 2005, and there are still many business entities and individuals (my Los Angeles website design clients included) that are only now discovering what it can do. Utilizing social media, especially that which is free like Twitter, can be a very effective traffic-boosting tool, but you have to be aware of some basic guidelines. Read the rest of this blog post
Published by: Jason Ciment on 01-31-2012
How often have you posted content that you knew was gold, but that garnered only a handful of Likes, comments, and shares? Oftentimes, this outcome has less to do with the relevance or value of the content itself than it does when you decided to put it out there. This is why it is important to spend some time determining on what times and days of the week are the maximum numbers of users from your targeted audience going to be online. Read the rest of this blog post
Published by: Jason Ciment on 01-24-2012
Aside from your existing SEO efforts, what are you doing to push traffic when you're offline? While there are a countless varieties of programs, applications, analytical tracking sites, and software, I think we can all agree that nothing will ever replace the experience of face-to-face meetups and exchanges. Even with the instantaneous, one-click access we have to one another in the Google world, I make a point of attending regular business networking meetings because I always come away with valuable new contacts, ideas to implement in my Los Angeles website design company, and lots of those ever desirable Likes, Adds, and Shares. Read the rest of this blog post
 
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