Web Design: How To Marry Content And Design
A good web design is one which is easy to use, easy to navigate, easy to understand and read, and also attractive. By attractive we don't imply that you need to put in lots of graphics and animations. The vital point to keep in mind is that the site should not be cluttered with too many things as it can take the focus away from your content which is what you are trying to convey.
The question of which is more important, web design or content is a hot topic. Some people think that the content is the most important, while others think it is the design. In reality, they both play a big role in the success of the website.
If the web design is not good then your visitors will not even look at your content, and if the content is lacking then your visitors will never come back. A good website design is what forces the visitor to read what you have to say and forms the first impression of your site.
Before you even begin to work on it, it is extremely relevant that you take the time to plan the website design. When designing your website, remember to make the site appeal to your targeted audience.
A website aimed at business executives for instance needs to look clean and simple in its design, and needs to be presented professionally. But if you're making a site for children, the design needs to have vibrant graphics and maybe even sound and animation.
Accordingly, you need to give appropriate importance to the browser and settings you are designing your site for. Any website which incorporates horizontal scrolling is difficult to navigate and not liked by many people, thus you may be alienating a large percent of your potential traffic. Cross browser compatibility is another matter to be looked into during the planning stage. Also try to remember to keep the design consistent between the different pages of the site.
Web site design can benefit greatly from the use of color and graphics. It is especially important to give thought to the color scheme used on a web site, particular the background. A white background offers a more polished look and is best for professional sites as it lets you experiment with different color schemes. Search engines play an important role in web design, specifically search engine marketing and search engine submissions.
A superior web design is always user friendly, easily comprehensible, eminently readable, and appealing to the eye. That doesn't mean that it is necessary to insert all sorts of graphics and animation. For example, a site designed for business executives must have a professional look - a minimal, attractive design that is uncluttered. What is crucial for you is that your web site does not draw the reader's attention from the text which is your most important means of getting your message across. Search engines play an important role in design, specifically search engine marketing and search engine submissions.
Published May 10th, 2008
Filed in Ecommerce, Internet, Web Design, Web Hosting
